Best practice
What is best practice?
We use the term "best practice" to mean a technique or methodology that has been demonstrated through experience and/or research to produce a desired outcome. Best practice is: evolving and benchmarked; often qualitative; and can be specific to an industry (such as higher education).
Advantages of best practice
We believe that the best web design
- looks good, but also works well
- aims high, but caters for the many
- embraces new technology, but reduces barriers to entry.
We endorse methods and applications that make your web content:
- useful and usable
- fit for purpose and accessible for all users
- navigable and well structured
- well written
- easy to find in search engines.
Embracing best practice
We hope that the guidelines on this website will help you embrace best practice in your web design and content development. We aim to ensure that all your web developments with Digital and Print Media follow best practice.
To discuss new web developments, please contact our senior account manager.
For more information about best practice, please contact our web editor.