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Media skills for researchers

This short practical workshop will help you understand how using the media effectively can make a significant difference to the public understanding of your research. The interactive workshop will help you use the internal resources of the University more effectively, prepare you to take your message to the community through the print media, radio and television and will review the potential for using new media.

Target Audience

Researchers who are moving into roles that include responsibility for the profile for their research and for dealing with the media.

Outcomes

In this program participants will:

  • come away with an answer to the question 'why bother about a media profile?'
  • learn how the media works and the mechanics of the media cycle
  • learn how to write a media release
  • cover the basics of interacting with electronic media
  • understand the role 'new media' can play.

Presenter

Dr Michael Anderson teaches and researches in media, drama and education in the Faculty of Education and Social Work. Michael appears regularly in the print and electronic media discussing elements of his research and teaching.

In 2009, he co-authored Teaching the Screen and in 2006, he co-authored Real Players: Drama, Education and Technology (Trentham, 2006) which was the first publication of its kind in the field. This research monograph emerged from his doctoral thesis, which was a winner of the AATE distinguished dissertation award.

Michael has an M.A. (Hons) in Journalism and is the Chief Investigator on Accessing the Cultural Conversation (large ARC grant 2007-2010) and The Role of the Arts in Academic Engagement (2009-2011). michael was awarded the Vice-Chancellor's Award for outstanding teaching in 2008.

Duration

28 October 2009 - 1.45pm - 4.45pm

29 October 2009 - 9.00am - 1.00pm

Venue

28 October - afternoon session - Darlington Centre - Conference Rooms 1 & 2

29 October - morning session - Learning Solutions, Sydney University Village - Seminar Room 2

Dates

28 October 2009 COMPLETED

29 October 2009 COMPLETED